Kelly Coulter talks to Sandra Colasanti about balancing motherhood with an exciting career in the cannabis industry
“When we as a society begin to value mothers as the givers and supporters of life, then we will see social change in ways that matter.” – Ina May Gaskin
There is a woman who has worked harder, longer and with more tenacity than most, and if you were to meet her it is entirely unlikely she would speak of her own accomplishments. She would talk about her family, her business and how much she cares about the future of the industry, and especially, her hopes for more access to quality cannabis. Her name is Sandra Colasanti and she is possibly one of the most giving people in the Canadian cannabis scene.
Her journey began in 2001 when her husband, Remo, started growing his own cannabis to help manage excruciating pain he suffered after a career-ending back injury. Although Sandra is not a consumer of cannabis, she recognized its healing value, as well as the importance for individuals to be able to cultivate their own—and she made it a priority to help facilitate this need.
As a professional woman who had worked in sales her entire life, the jump into the medical cannabis industry seemed like a natural evolution. In the early days of the MMAR, the need for qualified, reliable and accurate information became paramount.
Sandra focused her enquiry entirely on plant nutrients, as she saw the relationship between the efficacy of the growing methods and the quality of the cannabis produced as critical to medical needs. Her breadth of knowledge in cultivation, nutrients and plant behaviour is sought after by even the most experienced professional growers.
Her family comes first though, and as much as Sandra is all business, it is her role as mother, grandmother and wife that will make her smile, laugh and share her favourite stories. Women who are currently entering into the industry or have been working hard to make their way in recent years know that the reality of balancing work and the love of family is possibly an even greater challenge than working in an industry that is historically dominated by men.
Sandra has been a vocal patient advocate for over 16 years, and knows the next 16 years are going to change our world for the better. “Growing cannabis is incredibly challenging, and most people prefer not to grow their own. They need to have an option as well.” She says she believes that licensed producers definitely have the ability to grow medical cannabis that is as high quality and effective as what can be grown at home.
“That’s why we started our nutrient company,” she says, referring to Remo Nutrients, which she co-founded in 2014. “We’ve been experimenting with different cannabis fertilizers in Remo’s garden for years, and we developed a solution that is completely safe for growing, while also helping to produce safe high quality end-results that patients can expect.”
It is not just this “giving” that the mothers of the cannabis industry bring to the table: most easily recognizable in women like Sandra is the level of caring that goes into their products and their business relationships. Sandra has been around for a long time, but her recognition is muted by her nature to give any recognition she gets away to others. She is a person who cares deeply about the integrity of her words. In the future, her values will be a cherished commodity as the cannabis industry moves into the unchartered waters of legalized and regulated cannabis in Canada and beyond.
Happy Mother’s Day!!!